Tag: Data

4 Tips to Elevate Your CTV Strategy
Guest Author: Keelia Schumacher, Senior Director of Sales, Data Axle As we head into 2022, it’s expected that 60% of American consumers will be watching...

CPG, PBT, and TV — A Winning Audience Combination for 2022
Guest Author: Tom Eaton, SVP, Programmatic & TV Solutions, NCSolutions As brands continue to refine their media plans for 2022, they are thinking about how...