This Week in TV News: SXSW and Brands’ Audience Data Spend

All the TV news you would miss otherwise.

/ March 8, 2019

Meet Cadent’s Data Science Team

Cadent's Director of Data Science on embracing the best of digital to deliver value to clients

/ March 7, 2019

LiveRamp RampUp Wrap-Up: Advanced TV Opportunities

Where the medium is headed and the challenges it has to overcome

/ March 1, 2019

Don’t Buy Addressable TV Until You Answer These Questions

Start with what you want to accomplish.

/ February 21, 2019

This Week in TV News: Howard the Duck and Jesse Pinkman Return

This week, we’re talking about Howard the Duck, the ad guy responsible for Apple’s “Think Different” campaign and new Mattel shows. Howard the Duck returns. It’s true. Hulu and Marvel Television are partnering on four adult animated shows, including one...

/ February 15, 2019

Which On-Demand Titles Compete with New Releases?

Rental competition isn't always what you'd assume

/ February 14, 2019

Congrats to Cynopsis Rising Star Allison Smith

Allison, an Associate Media Director, Cadent entertainment, was recognized as an emerging leader in media

/ February 6, 2019