Category: Technology

The latest news in technology, device reviews and everything in between.

Television streaming video media TV on demand

TV Ad Tech 101: Let’s Talk About Delivery Device & Method

This is Class 6 where we will learn about Delivery Device & Method. In case you missed it, catch up on previous classes.  The TV landscape...

/ August 9, 2021
Television streaming video media TV on demand

TV Ad Tech 101: Let’s Learn About Distribution Partners

This is Class 5 where we will learn about Distribution Partners. In case you missed it, catch up on previous classes.  The TV landscape is complex and constantly...

/ August 2, 2021
Television streaming video media TV on demand

TV Ad Tech 101: Let’s Learn About Media Types

This is Class 4 where we will learn about Media Types. In case you missed it, catch up on previous classes.  The TV landscape is complex and constantly...

/ July 27, 2021
Television streaming video media TV on demand

TV Ad Tech 101: Let’s Learn About Viewing Experience

This is Class 3 where we will learn about Viewing Experience. In case you missed it, catch up on previous classes.  The TV landscape is complex...

/ July 19, 2021
Television streaming video media TV on demand

TV Ad Tech 101: Let’s Learn About Premium Content

This is Class 2 where we will learn about Premium Content. In case you missed it, catch up on Class 1, Campaign Objectives. The TV landscape is complex and...

/ July 12, 2021
Television streaming video media TV on demand

TV Ad Tech 101: Let’s Learn About Campaign Objectives

This is Class 1 where we will learn about Campaign Objectives. To continue reading, check out the TV Ad Tech 101 page. The TV landscape...

/ July 6, 2021

How ATSC 3.0 and HbbTV 2.0 Will Enable Better TV Advertising

New standards in broadcast TV will enable interactivity in a way that hasn’t been done before.

/ October 23, 2018

Navigating the New TV Landscape

Cohesion and organization are possible—we must make the decision to move in this direction as an industry.

/ August 23, 2018