Category: Featured
Featured stories feature some of the best interviews and content on our site.
Cadent Virtual Upfront: Marketers’ Discuss Priorities for ’21-22, Need for Accountability and Transparency
Thought leaders from Initiative, Empower, 2NIL Holdings, TCA and more share their perspectives on Upfronts
Women at Cadent: Deepti Goyal, Senior Director of Quality Assurance
Deepti discusses team motivation, women in engineering, and the importance of volunteerism
Women at Cadent: Nina Keinberger, Vice President of Research
Nina talks about rock-star dreams, effective leadership, and what we can learn from sailing crews
Women at Cadent: Camille Marcos Napa, Senior Counsel
Camille talks about taking a nonlinear career path, the benefits of being a working mother, and what we should all be reading
The Rising Tide of CTV, OTT and Addressable TV
Research from Cadent, Brand Innovators and TV [R]EV shows marketers think CTV will be critical to reaching audiences in the near future, as will be audience-based buying
Cadent Celebrates Women in Science Day
Meet two women leading innovation in advanced advertising for Cadent's Data Science team.
Cadent Announces Expansion of TV Identity Graph Partnership with Premion
Cadent Advanced TV Platform Will Provide Premion First-Party Data Onboarding, Audience Building, Insights, Analytics, Reporting, and Campaign Deployment Services, as well as Syndicated Data for Premion Media Sales
Cadent to Expand Automated Addressable Linear and VOD Advertising Platform across Europe with Liberty Global
Cadent's advanced TV platform to be launched across Liberty Global's footprint in 2021
Empower® Selects Cadent Platform to Power Advanced TV Execution for Customer Journey-Focused EMerge Platform
Cadent Introduces Next-Generation Advanced TV Platform, Bringing Together Linear and Next-Generation TV Tools for Marketers
Acxiom Selects Cadent as TV Data Activation Partner for Leading Brand Marketer Clients
Through Cadent Advanced TV Platform, Acxiom Data Will be Available to Activate Across Indexed Linear, Addressable TV, OTT and CTV
