Category: Cadent
Cadent Virtual Upfront: Marketers’ Discuss Priorities for ’21-22, Need for Accountability and Transparency
Thought leaders from Initiative, Empower, 2NIL Holdings, TCA and more share their perspectives on Upfronts
Women at Cadent: Deepti Goyal, Senior Director of Quality Assurance
Deepti discusses team motivation, women in engineering, and the importance of volunteerism
Women at Cadent: Nina Keinberger, Vice President of Research
Nina talks about rock-star dreams, effective leadership, and what we can learn from sailing crews
Women at Cadent: Camille Marcos Napa, Senior Counsel
Camille talks about taking a nonlinear career path, the benefits of being a working mother, and what we should all be reading
Cadent’s Future of TV Summit: Watch Sessions On-Demand
How can marketers reach their audiences next year? Cadent held a virtual summit with brand marketers to discuss
Maximize Your TV Reach with Strategic Broadcast Buys
Let’s explore broadcast – what makes it a strategic choice today and why broadcast and cable together are a powerful combination.
How Cadent Supported Employee Well-Being This Year
In a challenging year, Cadent's Be Well program became even more important to supporting employee health.
Three Keys to Approaching Fragmentation in TV
H&R Block's Andrew Martinson and Cadent's Jes Santoro take a closer look at the unprecedented tax season
Why Broadcast TV Is More Relevant than Ever
The TVB's Steve Lanzano, Post's TD Dixon and Cadent's Rick Beispel discussed why local TV was key this year
Reaching Fragmented Audiences with OTT and CTV
Sanofi's Dana Bhargava and Cadent's Jamie Power discuss why bringing data to TV is the start of an evolution across channels
