Category: Cadent News

Cadent Celebrates Women in Science Day

Meet two women leading innovation in advanced advertising for Cadent's Data Science team.

/ February 11, 2021

Cadent Announces Expansion of TV Identity Graph Partnership with Premion

Cadent Advanced TV Platform Will Provide Premion First-Party Data Onboarding, Audience Building, Insights, Analytics, Reporting, and Campaign Deployment Services, as well as Syndicated Data for Premion Media Sales

/ February 2, 2021

Cadent to Expand Automated Addressable Linear and VOD Advertising Platform across Europe with Liberty Global

Cadent's advanced TV platform to be launched across Liberty Global's footprint in 2021

/ January 5, 2021

Empower® Selects Cadent Platform to Power Advanced TV Execution for Customer Journey-Focused EMerge Platform

Cadent Introduces Next-Generation Advanced TV Platform, Bringing Together Linear and Next-Generation TV Tools for Marketers

/ December 17, 2020

Acxiom Selects Cadent as TV Data Activation Partner for Leading Brand Marketer Clients

Through Cadent Advanced TV Platform, Acxiom Data Will be Available to Activate Across Indexed Linear, Addressable TV, OTT and CTV

/ November 23, 2020

Catalina Chooses Cadent as TV Graph and Analytics Partner, Powering the Orchestration of Marketers’ Cross-Platform Campaigns

Partnership Will Enable Catalina Advertisers to Reach Audiences at Scale, Optimizing and Measuring Across High-Indexed Linear TV, Addressable TV, and OTT

/ November 18, 2020

0ptimus Analytics and Cadent Partner to Integrate On-Demand Data Creation and Audience Modeling Into Advanced TV Platform

Technology partnership lets advertisers create and activate custom audience segments on-demand and at scale, enables real-time campaign optimization

/ August 24, 2020

John Tigg Joins Cadent as VP and Managing Director of EMEA

Brings years of leadership experience in ad tech and addressable TV

/ February 10, 2020

Congrats to Cadent’s Angelica Rivera, a Cynopsis Rising Star

Angelica Rivera, Senior Analyst, Platform Analytics, was recognized for her contributions to building Cadent’s addressable analytics business

/ February 6, 2020

Cadent Appoints TV Ad Tech Vet Les Carter as Chief Technology Officer

Les Carter, formerly VP of Advertising Engineering, Hulu, joins Cadent to lead engineering group

/ January 13, 2020