Joe Matarese

Featured Cadent to Expand Automated Addressable Linear and VOD Advertising Platform across Europe with Liberty Global

All posts by Joe Matarese

Joe Matarese is SVP, Advanced Advertising Technology Platform at Cadent and based in San Jose. He has worked at Cadent for nine years, beginning with BlackArrow, an ad tech company Cadent acquired in 2015.

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Addressable TV Partnerships

How Cadent Functions Like an In-House Ad Tech Team to Operators

Read why Cadent's patented addressable linear TV solution plays a critical role for our partners, including Liberty Global

Joe Matarese / January 5, 2021

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All posts by Joe Matarese

How Cadent Functions Like an In-House Ad Tech Team to Operators