Why Broadcast TV Is More Relevant than Ever
The TVB's Steve Lanzano, Post's TD Dixon and Cadent's Rick Beispel discussed why local TV was key this year
Reaching Fragmented Audiences with OTT and CTV
Sanofi's Dana Bhargava and Cadent's Jamie Power discuss why bringing data to TV is the start of an evolution across channels
The Future of Identity in TV: A Conversation with Tegna’s Kurt Rao and Cadent’s Tim Jenkins
How broadcasters are revolutionizing reaching audiences
The Future of Reaching TV Audiences Will Be About Adaptability
Empower's Cathy Shaffner and Cadent's Jim Tricarico in conversation
Fireside Chat Replay: Danone’s Surbhi Martin and Cadent’s Jes Santoro
How Danone's Two Good brand gives back
A Fireside Chat with Mars’ Heather Stuckey and Cadent CRO Jim Tricarico
How Mars incorporates innovation as a part of its culture
0ptimus Analytics and Cadent Partner to Integrate On-Demand Data Creation and Audience Modeling Into Advanced TV Platform
Technology partnership lets advertisers create and activate custom audience segments on-demand and at scale, enables real-time campaign optimization
Congrats to Cadent’s Rachel Hudson, a Cynopsis Top Woman in Media
Read a conversation between Rachel and last year's winner, Patricia Van Nostrand, VP-Operations
Why Agility in Marketing Is More Relevant than Ever: A Conversation with Dell and Cadent
Plus, the evolving role of technology in people's lives today
King Arthur Baking Company’s Pandemic Story and MLB’s Short Season
TV news you can't miss from this week.
