Cadent

All posts by Cadent

Cadent powers the evolution of TV brand advertising by providing data-driven solutions for buying and selling TV advertising.

Fireside Chat Replay: Mars’ Heather Stuckey and Cadent CRO Jim Tricarico

How Mars incorporates innovation as a part of its culture

/ September 21, 2020

0ptimus Analytics and Cadent Partner to Integrate On-Demand Data Creation and Audience Modeling Into Advanced TV Platform

Technology partnership lets advertisers create and activate custom audience segments on-demand and at scale, enables real-time campaign optimization

/ August 24, 2020

Congrats to Cadent’s Rachel Hudson, a Cynopsis Top Woman in Media

Read a conversation between Rachel and last year's winner, Patricia Van Nostrand, VP-Operations

/ August 14, 2020

‘Hamilton’ and Mobile Shopping During the Pandemic

TV news you can't miss from this week.

/ July 17, 2020

Hyundai’s Road Trip Series and a Cable News Rating Record Quarter

TV news you can't miss from this week.

/ July 2, 2020

Trust and Flexibility Define Strong Partnerships

Cadent CRO Jim Tricarico discussed building trust in the TV business with MediaVillage Editor and Lead Industry Analyst Jeff Minsky

/ June 22, 2020