Month: May 2020

TikTok and a Lord of the Rings Reunion

All the news in branding, TV and entertainment you might've missed this week.

/ May 29, 2020

Why Uber Believes in the Power of Humanity in Marketing

During times of crisis, normalcy—and even humor—in brand messaging can provide value to audiences

/ May 28, 2020

Cinematic Shows and John Krasinski’s Show

Plus, Anheuser-Busch's approach to connecting with fans during the pandemic

/ May 22, 2020

How Barbie Keeps Audiences Engaged, 61 Years Later

Mattel’s SVP and Global Head of Barbie and Dolls, Lisa McKnight, on the brand's multiplatform approach to reaching generations of fans

/ May 21, 2020