This week we’re talking about Apple TV+’s premiere date, historic nominations for the Emmys, including a possibly record-breaking win for Julia Louis-Dreyfus, people’s feelings on personal data safety and three new S.N.L cast members.

Apple TV+ has a launch date. The streaming service will debut Nov. 1 at $4.99 per month and a free year sub for anyone who buys a new Apple device. At an Apple event, Tim Cook announced plans for the launch of several original shows. There’s no word yet on whether there will be licensed shows and movies, bundles, which devices it will stream to and more. Read other unresolved Apple TV+ questions on CNET

Salesforce CMO talks customer trust at Dmexco. In her Dmexco speech, Stephanie Buscemi outlined why consumers are wary. Almost 60% of consumers fear their personal data is vulnerable to hackers, and 54% think companies don’t operate with their customers’ best interests in mind. On the bright side, 91% of customers are likely to trust a company that’s transparent about how personal data is used. (Adweek)

Historic Emmy noms. To add some weight and drama to the awards show this year, a few nominated shows aired their final seasons, including “Game of Thrones” and “Veep.” If Julia Louis-Dreyfus wins a ninth award, she’ll break Cloris Leachman’s record for most overall acting wins. Other history-making nominations include Ted Danson, who’s been nominated for leading actor in a comedy series 13 times, capping off with this year’s nomination for “The Good Place.” Likewise, Peter Dinklage has made history playing Tyrion Lannister on GoT, with eight best supporting actor nominations for the character and the most nominations for a single performer in a drama, male or female. (Hollywood Reporter

S.N.L. adds three new cast members. “Saturday Night Live” is adding three new comedians to its lineup for its upcoming 45th season: Chloe Fineman, Shane Gillis and Bowen Yang. Yang, currently a writer on S.N.L., will be the show’s first Asian cast member. In August, Leslie Jones announced her exit from the show. (Variety)

Read last week’s TV news.

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