This week, we’re talking about mobile phone use surpassing traditional TV broadcasts, the LeBron James effect on ratings and which shows to watch, now that “Game of Thrones” is no more.
We’re living in a mobile world. People are spending more time on their phones than they are watching traditional TV broadcasts, according to eMarketer. This year, American adults will spend nearly three hours and forty-five minutes on mobile devices daily versus three hours and thirty-five minutes spent watching TV. But, eMarketer notes, mobile time isn’t supplanting TV content altogether, especially with the rise of OTT services. Since 2014, OTT viewers have increased by 34 million people, while traditional TV viewers have declined by 12 million people, according to research from eMarketer. (NBC News)
Ratings without LeBron. The Toronto Raptors played the Golden State Warriors in Game 3 of the NBA finals, and ratings were low – a 3.7 in the 18-49 demo with 10.4 million total viewers. Variety cites two factors behind the decline: the lack of LeBron James and a Canadian team in the finals. (Variety)
What to watch after GoT. “Game of Thrones” is over. What should a dedicated TV superfan watch next? Quartz has a guide for a variety of Thrones fans, from those who like mythology to sweeping historical drama with high production values. (Quartz)